How to Find Your Flaws Before the Jury Does With Trial Consultant Mark Schultz

On this episode of Just Verdicts, host and med mal litigator Brendan Lupetin, is joined by Attorney Mark Schultz, founder of Keystone Focus Trial Consulting. After four decades of law practice, Mark began a trial consulting practice, organizing and conducting focus groups for lawyers, and providing strategic input in both discovery and trial preparation.

Mark reveals what sparked his interest in focus groups, shares pro-tips for formatting your focus groups, common pitfalls to avoid, issue spotting, and how to do concept focus groups to improve your chances of success.